Social media is crucial for GNTB's strategy to promote sustainable travel in China. The agency will manage daily tasks including planning, content creation, posting, backstage management, and fan community engagement across platforms like Weibo, WeChat, Little Red Book, and Douyin. The campaign targets Cosmopolitan Ava...
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Social media is crucial for GNTB's strategy to promote sustainable travel in China. The agency will manage daily tasks including planning, content creation, posting, backstage management, and fan community engagement across platforms like Weibo, WeChat, Little Red Book, and Douyin. The campaign targets Cosmopolitan Avatgade, Modern Est...
Social media is crucial for GNTB's strategy to promote sustainable travel in China. The agency will manage daily tasks including planning, content creation, posting, backstage management, and fan community engagement across platforms like Weibo, WeChat, Little Red Book, and Douyin. The campaign targets Cosmopolitan Avatgade, Modern Established, and Modern Performing groups, reaching nearly 1.9 million followers through partnerships with Ctrip, Qyer, and Mafengwo. The goal is to increase awareness of Destination Germany and its partners among Chinese social media users, including those in South China and Hong Kong.
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